Tips for Lawyers on Persuading Through Storytelling

, Texas Lawyer

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A lawyer's job is to persuade, but that's not possible without some type of human connection. Telling stories is the way humans connect, meet and get to know each other. Connecting in the law is no different, says Andrews Kurth partner Kendall Gray, who observes that lawyers strangle their storytelling ability in many ways. Two deserve special mention.

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